LatestWriting
Launch posts for X, LinkedIn, Reddit and Show HN
How to write a launch post for X, LinkedIn, Reddit and Show HN: what each audience expects, a simple structure, templates and the mistakes to avoid.
Sanjeev 5 min read
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Launch guides
Launch guides
How to plan, write and run a product launch, and what to do after it.
8 guidesAbout 5 min each7 topics
Design
Open Graph images and link previews that work
Your link preview is the first thing people see when your launch is shared. Here is how to set the tags and design an image that looks right everywhere.
5 min read
Growth
How to get your first 100 users after launch day
Launch day brings a few users. Getting to a hundred takes steady, hands on work in the weeks after. Here is a practical plan.
5 min read
SEO
Dofollow vs nofollow backlinks from launch sites
A plain explanation of dofollow and nofollow links from launch sites, what each is really worth to a new product, and how to check them.
5 min read
Launch
Product Hunt alternatives: where else to launch
There are many places to launch besides Product Hunt. Here are the main types of platforms, what each is good for, and how to choose.
5 min read
Writing
How to write a product tagline that gets clicks
A tagline that gets clicks names who it is for and what they get. Here is a simple method and 18 patterns to adapt for your own product.
5 min read
Launch
Product launch checklist: before, during, after
Every task worth doing for a software launch, sorted into before, during and after, so nothing important gets missed on the day.
5 min read
Launch
How to launch a product: a launch day playbook
A launch day is a plan, not a lucky break. Here is the playbook we would follow: prepare the page, pick the day, work the hours, then follow up.
6 min read
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